Marketing Manager
: Job Details :


Company : Vegan Markets UK


Job Location : Home Based, UK


Posted on : Fri, 31 Jul 2020 11:13:46 GMT


Job Description :

About Us

Vegan Markets UK is a fast growing startup organising some of the best food, drink and lifestyle events in the UK. We run ethical and sustainable markets in over 40 locations across the country, bringing engaging events to city and town centres. We are looking to grow significantly over the next year and our Marketing Manager will play an important part in this.

Take a look at our website to get a feel for what we do:

www.veganmarkets.co.uk

The Role

We are looking for a Marketing Manager to work remotely who will lead our company’s marketing effort across Digital and PR.

You will be responsible for developing and evaluating marketing strategies, defining KPIs, planning and coordinating marketing efforts, communicating the marketing plans to those involved, and building awareness and positioning of our company brand and services. You will also be working closely with the events team to deliver maximum engagement at our events and on our soon to launch Marketplace.

Marketing Manager responsibilities include tracking and analysing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity. You will help us build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.

If you enjoy challenges, are interested in promoting an ethical, healthy and sustainable lifestyle, and want to work from home this may be the right opportunity for you!

Your work will involve the following:

  • Creating, leading and implementing the marketing campaigns for each event
  • Managing our Facebook and Instagram pages
  • Content production for our social media pages and website
  • Building and maintaining relationships with local press
  • Post event marketing analysis
  • Researching new ways to reach our consumer base
  • Working with the MD and events team to create a cross-channel marketing strategy for each event
  • Setting KPIs
  • Communicating marketing plans to leadership and the events team
  • Researching demand for our services and new event locations
  • Competitor research
  • Working with the events team to develop budgets and pricing strategies
  • Working with a budget that can be clearly communicated to leadership
  • Building brand awareness
  • Designing and implementing social media marketing strategy

Person specification

  • Extensive experience creating digital marketing campaigns
  • Sound understanding of the various email and direct marketing tools and how to leverage these to deliver growth
  • Ability to work remotely, autonomously and proactively
  • Proven ability to manage a marketing budget effectively
  • Experience of A/B testing and measuring commercial impact
  • Higher education in Business, Marketing, Communications, or related field
  • Awareness of current trends/brands in the Vegan/Ethical/Sustainable space
  • Image editing and graphic design experience (InDesign, Photoshop etc)
  • A creative thinker with excellent social copywriting skills
  • Extensive social media experience (Facebook, Instagram, YouTube)
  • Great organisational skills
  • Highly personable both online and offline
  • Positive, upbeat nature with a can-do attitude
  • Receptive to feedback and eager to learn/take on responsibilities
  • A strong work ethic with the ability to adhere to tight deadlines
  • Excellent attention to detail
  • Exceptional organisational, work prioritisation and time management skills
  • Outstanding communication skills
  • Excellent levels of professionalism and high standards of customer service
  • An interest in the sustainable, ethical and vegan sectors
  • Computer literate with a working knowledge of Microsoft Office

Experience:

  • Marketing: 3 years (Preferred)
  • Graphic Design: 1 year (Preferred)

How to apply:

  • Submit your CV and a cover letter explaining why you would be the ideal candidate for the job, giving details on how you meet the person specification outlined above
  • We will shortlist applicants and complete phone interviews, followed by a more in-depth Zoom interview

Application closing date: 23:59 on Thursday 13th August

Job starting date: Monday 24th August/ Monday 31st August

Job Types: Full-time, Permanent

Pay: £25,000.00 per year

Additional pay:

  • Bonus Scheme

Benefits:

  • Company Pension
  • Flexible Schedule
  • Work From Home

Schedule:

  • Day shift
  • Monday to Friday

Experience:

  • marketing: 3 years (Preferred)

Education:

  • Bachelor's (Preferred)



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