Senior Marketing Operations Manager, EMEA
: Job Details :


Company : Pluralsight


Job Location : Home Based, UK


Posted on : Wed, 16 Sep 2020 12:35:36 GMT


Job Description :

Job Description:

The role of the Senior Manager, Marketing Operations in EMEA is to focus on the strategy, design, execution and operations of the region’s lead management processes, database, email comms and velocity programs, and tracking performance in order to plan, report, and conduct analyses. The Senior Manager, Marketing Operations is agile and has a passion for data, metrics, and reporting.

The Marketing Operations Senior Manager also excels in operations that facilitate scalability, predictability, and efficiency of marketing operations. This is an engaging and hands-on role and the Marketing Operations Senior Manager, therefore, is an individual who is highly capable of operating and excelling at the strategic and tactical positions, while collaborating closely with the team based in NAM.

The Marketing Operations Manager will ensure proper management of marketing alignment initiatives and processes that will support exceptional lead management, digital velocity, enhanced data and lead quality. S/he manages all marketing operations in EMEA with the main focus of managing all marketing communications (email) and velocity programs (nurture, webinars and newsletters) including translation while tracking the performance and success of those programs (open rates, click thru rates, MQCs, SAOs, pipeline etc).

Who you’re committed to being:

  • Communication Skills: Good written and verbal communication skills are a must for this position

  • A metrics-focused marketer who has a deep interest and love for analyzing and understanding data in order to inform marketing decisions

  • Accountable for Excellence - determined to deliver solutions that are creative, forward thinking and meaningful to the business

  • Be our Word - Appreciates others in a genuine and honest way and always assumes positive intent

  • Committed to Something bigger - Sees the value of team collaboration and how each individual can impact the greater good

  • Creates with Possibility - Comfortable with his/her own skin; has the honesty to state where they are at and ask for help

  • Seek context with Intention - Invests time in understanding other ways to solve problems while remaining grounded in his/her own competence

What you’ll own:

  • Implement, measure and optimise EMEA marketing programs and event execution across the marketing automation tech stack including Marketo, Salesforce, Engagio and webinar platforms. This includes marketing attribution, email programs (including translated emails and landing pages), engagement streams, webinars, data segmentation, and in region reporting for our digital velocity programs

  • Responsible for EMEA prospect and customer databases, maintaining data cleanliness, segmentation, purchase and touch cadences

  • Partner with the Global Marketing Operations team to understand and influence standards and implement best practices in relation to lead flow, lead scoring and routing

  • Recommend technology and campaign/program process improvements and implement regionally as required

  • Manage velocity programs in EMEA including webinars, nurture and newsletters and emails to the region

  • Ensure compliance to EMEA data privacy laws and GDPR processes

  • Work with stakeholders and vendors to ensure timely and effective integration and uploads of leads from various demand generation initiatives and events.

  • Run EMEA webinars in time zone

  • Drive cross-functional, end-to-end improvement initiatives. E.g. projects that drive the health of the database through data enrichment, hygiene and persona segmentation

Experience you’ll need:

  • 5+ years experience in a marketing operations role

  • A bachelor’s degree in a business related or technical field

  • Proven and successful experience and expertise in CRM solutions and marketing automation (Marketo certification)

  • Knowledge of Lead scoring and engagement models, funnel metrics and analysis

  • Expertise in lead scoring, ROI, leading volume trends, forecasting, and SaaS experience




Similar Jobs (1904)

Citi

Job Location : London

Provide GFT EMEA Regional support. Bachelor's/University degree or equivalent experience. Trains, coaches or guides other administrative staff when required.

Refinitiv

Job Location : London

So we seek hardworking, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity…


Abbey Road

Job Location : London

Solid operational, marketing and PR skills. Develop marketing strategy with marketing team and Studios booking team to expand Abbey Road’s appeal to a new…

Facebook

Job Location : London

Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart.

Newell Brands

Job Location : Stafford ST16

Reporting to the Senior Director of Global Security, this position ensures the provision and co-ordination of services, measures and initiatives necessary to…


Workiva

Job Location : London

The Director of Marketing manages a team composed of Marketing Managers prioritizing demand generation activities integrated into Workiva's EMEA go-to market…

KFC

Job Location : Woking

As Senior Innovation Operations Manager, you will: To succeed as Senior Innovation Operations Manager, KFC UKI, you will see yourself as an innovation-first…

KIBO

Job Location : London W6

Experience with SaaS, or Ecommerce industry. Continually create or refine processes and internal documentation. Identify and document expansion opportunities.


Senior Marketing Operations Manager, EMEA Jobs 2020, Pluralsight Jobs Near Me, Jobs in Pluralsight Company, Senior Marketing Operations Manager, EMEA Jobs Near Me, Jobs in Home Based, UK. If you are looking for these jobs, click this button!



Disclaimer :This job is posted by the company : Pluralsight, and is aggregated from various online sources and displayed on this page. All the jobs displayed on amazejobs.co, comes from Indeed and it's network through the API. We do no store any data from anyone. All the applicants will be guided to the original job posting and they will apply there itself. We are not taking any personal data such as resume, email or phone number from the applicants. Our motto is to provide jobs to as many people as we can.