VP Integrated Marketing & Brand
: Job Details :


Company : AVAST Software a.s.


Job Location : London, UK


Posted on : Wed, 16 Sep 2020 10:01:05 GMT


Job Description :

Avast Software, a FTSE 100 is a leader in cybersecurity products for consumers and businesses. As one of the largest security companies in the world, it uses next-gen technologies to fight cyber-attacks in real time. The company differs from other next-gen companies in that it has an immense cloud-based machine learning engine that receives a constant stream of data from more than 400 million users, which facilitates learning at unprecedented speeds and makes the artificial intelligence engine smarter and faster than anyone else’s.

The VP Integrated Marketing & Brand builds and leads the integrated marketing function and oversees the strategy, development and on-going execution of marketing campaigns across Avast and our portfolio of brands. This is the newly created role within Avast.

Job Description:

  • Analyze business objectives, identify opportunities/barriers, and design integrated marketing strategies to have measurable impact
  • Collaborate with a multitude of cross-functional partners, including Product, Comms/PR,
  • Social, Creative (internal and external), Sales & Acquisition, Research & Insights, Data Analysts, and more
  • Establish clear KPIs for the team and own relationship with analytics to ensure that impactful testing agendas and measurement plans are in place
  • Define and manage comprehensive outbound marketing strategy and planning – from segmentation to targeting, market sizing, media and communications planning, roll-out strategy, and integration with PR
  • Frame strategic decisions and recommendations to enable executive and stakeholder alignment
  • Collaborate with teams to build a framework for testing across the marketing funnel and across channels to drive consumer perception and engagement
  • Define and analyze metrics that inform the success of products and allow to monitor the health of product adoption in the markets we serve

Requirements:

  • Senior experience in brand marketing, marketing communications and channel marketing is must
  • Background in advertising and growth
  • Experience working on global brands and executing across regions (knowledge of the US market is a huge plus)
  • Strategic and analytical ability with multi-channel management experience in go-to market campaigns
  • Experience leading and managing teams
  • Hands-on experience developing and executing integrated marketing campaigns, including experience with both brand-building and acquisition/lifecycle marketing initiatives
  • Expertise in building strategies, as well as providing feedback on creative storytelling
  • Well versed in analyzing, interpreting, and leveraging data to make strategic decisions
  • Based in London
  • Fluent English
  • Able to travel
  • Line management experience essential

What we can offer:

  • Be part of a major global known tech company
  • Attractive pension & health insurance plan
  • 25 days of holiday
  • Home office & flexible working time
  • The amazing and truly international work environment

Sounds interesting? We look forward to hearing from you!

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Avast does not accept unsolicited resumes from recruiters or recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or HR team, even in a situation when the relevant candidate is employed by Avast.




Similar Jobs (9)

zeotap

Job Location : London

Our independent but seamlessly integrated modules include customer data unification, identity resolution, enrichment, analytics/modeling (including in data…

Jazz Pharmaceuticals

Job Location : Oxford

Maximize brand value proposition in assigned therapeutic areas whilst partnering with the Marketing Teams in the development and execution of the Medical…


PagerDuty

Job Location : London

Collaborate with the Digital/Web Marketing, Campaigns, Customer Marketing, Events, Operations and Product Marketing teams to develop integrated plans.

zeotap

Job Location : London

A love affair with digital marketing and enabling brands to better understand their customers. Our independent but seamlessly integrated modules include…

zeotap

Job Location : London

Our independent but seamlessly integrated modules include customer data unification, identity resolution, enrichment, analytics/modeling (including in data…


AstraZeneca

Job Location : Cambridge CB2

This GMAL role will report initially to the VP, Global Franchise Head. The candidate is expected to have strong project management skills and ability to work…

AstraZeneca

Job Location : Cambridge CB2

This GMAL role will report initially to the VP, Global Franchise Head. The candidate is expected to have strong project management skills and ability to work…

EDITED

Job Location : London

Collaborate closely with marketing counterparts, such as content, product marketing, acquisition, inbound campaigns and sales development, to increase marketing…


VP Integrated Marketing & Brand Jobs 2020, AVAST Software a.s. Jobs Near Me, Jobs in AVAST Software a.s. Company, VP Integrated Marketing & Brand Jobs Near Me, Jobs in London, UK. If you are looking for these jobs, click this button!



Disclaimer :This job is posted by the company : AVAST Software A.s., and is aggregated from various online sources and displayed on this page. All the jobs displayed on amazejobs.co, comes from Indeed and it's network through the API. We do no store any data from anyone. All the applicants will be guided to the original job posting and they will apply there itself. We are not taking any personal data such as resume, email or phone number from the applicants. Our motto is to provide jobs to as many people as we can.