Digital Marketing Executive
: Job Details :


Company : Blue Skies Marketing Recruitment


Job Location : Worcestershire, West Midlands, UK


Posted on : 2022-05-08T04:54:31Z


Job Description :

We are thrilled to be working with an established B2C/B2B business based in Redditch who operate nationally with over 60 sites who are looking to appoint a Digital Marketing Executive to join their Marketing team. This role reports into the Group Marketing Manager and is a superb opportunity for a candidate who has an aptitude to learn and develop a rewarding career. You’ll be responsible for the management of website content, the planning of their digital marketing activity and work with agencies and the wider team to implement this plan. The role focuses on marketing for the B2C side of the business across all the brands they represent and involves liaising and working with the clients’ external Agency to ensure consistency of marketing activity.

Main Responsibilities:
  • Ensure that the website content and offers are up to date
  • Write engaging content for local campaigns, website content etc.
  • Work with the website provider and agencies to develop content, improve site SEO, and implement technical improvements
  • Track website performance and the performance of digital campaigns
  • Attend marketing meetings in order to develop quarterly plans
  • Support the group marketing manager in implementing activity
  • Work with agencies and the internal team to implement PPC, GDN, CRM & Email Social and Life Cycle journey campaigns The Candidate will have:
    • Ability to write accurate creative content in a fast moving environment
    • Experience with the Adobe Creative suite and graphic design
    • Plan and report on activity
    • Work with a wide variety of stakeholders/Agencies
    • Experience with Content Management Systems (CMS) and Email Marketing Platforms
    • Experience with Google Analytics
    • Knowledge of HTML and CSS (desirable but not essential)
    • Highly organised and efficient worker with a excellent eye for detail
    • Motivated to learn and continue to deliver excellent results The ideal candidate will be working in a Digital Marketing Assistant, Digital Marketing Coordinator, Digital Marketing Officer, Digital Marketing Specialist, Marketing Assistant, Marketing Coordinator, Marketing Officer, Marketing Executive, Marketing Specialist, Digital Content Assistant, Digital Content Coordinator, Digital Content Officer position.

      The role is based in Redditch and will operate ideally on a 5 day working week on-site however there may be flex for one day working from home. This location is commutable from Worcester, Bromsgrove, Droitwich Spa, Southern Birmingham, Solihull, Studley, Alcester, Bidford on Avon, Henley in Arden, Warwick and Stratford-upon-Avon.

      Digital Marketing Executive – Redditch/Hybrid – competitive salary + benefits



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