Global Insights Manager, Google Marketing Platform
: Job Details :


Company : Google


Job Location : London, Greater London, UK


Posted on : 2022-05-13T00:24:04Z


Job Description :

Minimum qualifications:
  • Bachelor's degree or equivalent practical experience.
  • Experience pulling/analyzing data sets and using spreadsheet software.
  • Experience in the digital media/advertising industry. Preferred qualifications:
    • Experience in client-facing analytical, insights, and media measurement roles, including experience with quantitative and qualitative research methods.
    • Experience with performance digital media (e.g., search, social) and measurement solutions (e.g., Analytics, Attribution, etc.).
    • Knowledge of first-party data solutions and the privacy landscape, and their implications on measurement.
    • Knowledge of media measurement methodologies (e.g., attribution, sales lift) and key external vendors.
    • Knowledge of SQL, databases, and basic automation techniques (e.g., dashboards, automating custom reports, materializing tables). About the job

      Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.

      As a Global Insights Manager, you will grow client success via customer-specific analysis and insights. You will work providing insights and strategic recommendations to impact the biggest campaigns at Google across our top brands. You will own client measurement maturity and work collaboratively with the client and business teams to ensure they have a positive client impact.

      Our Global Clients & Agency Solutions team helps serve some of the world's largest brands. Our dedicated teams of marketing and advertising specialists use their unique skill sets to help shape how companies grow their businesses in the digital age. We aspire to advise our clients on all aspects of their online business strategy. Using Google's broad range of products, we help our clients connect instantly and seamlessly with their audiences.

      Responsibilities
      • Give compelling presentations in marketers' language, and manage direct client relationships and help them use Google Insights to manage their business.
      • Engage internal/external partners to demonstrate the impact of Google's products in partnership with the team brand measurement lead.
      • Manage execution of the global learning agenda with Client and Large Customer Sales teams, and help build team competency in the performance measurement space.
      • Serve as an analytical lead and pull/analyze complex data sets, and identify opportunities for clients rooted in data rationale.
      • Be proficient in storytelling and making complex data sets and concepts simple and easy to understand, and provide clear, strategic thought leadership to executive marketers. Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also and If you have a disability or special need that requires accommodation, please let us know by completing our .



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